SELFRIDGES WINDOWS
Windows for the launch of the biggest eyewear department in Europe.
I worked for Selfridges on a freelance basis to design windows for the launch of their new eyewear department which is the largest in Europe.
Benedikt Luft created an animation for the eyewear launch and the windows were designed to showcase those animations. Compositions of cutout shapes were inspired by his graphic style using playful materials and colours.
I designed and then created visuals for each of the 4 windows which were then turned into 3D executions.
[unex_ce_button id="content_ov1lpocc2" button_text_color="#000000" button_font="semibold" button_font_size="20px" button_width="auto" button_alignment="center" button_text_spacing="2px" button_bg_color="transparent" button_padding="15px 60px 15px 60px" button_border_width="0px" button_border_color="transparent" button_border_radius="0px" button_text_hover_color="#565656" button_text_spacing_hover="2px" button_bg_hover_color="transparent" button_border_hover_color="transparent" button_link="https://nomads-studio.co.uk/work/selfridges/" button_link_type="url" button_link_target="_self" has_container="1" in_column=""]⟵ Selfridges Windows[/ce_button]